Articles on: Sell

How to sell a course?

Product is a combination of one or more classrooms.

While classroom is for uploading great contents, product is for taking out great classroom(s) for audience to make a purchase .The classroom(s) when bundled together can be given as a FREE PRODUCT, can be displayed on a FREE TRIAL and/or can be made available for students to BUY at a cost.

So if you quickly want to know how to create your product then this article is going to guide you with its following steps:

STEP 1: First please click on the CREATE

STEP 2: Next click on the PRODUCT

STEP 3: Now Create a suitable PRODUCT TITLE

Product title can be your chapter name which you are going to cover.

STEP 4: Create a suitable INTERNAL TITLE

The internal title is for internal reference.

STEP 5: Now, please create a SHORT DESCRIPTION

A short description tells you to add a short and precise content you are going to cover.

STEP 6: Create a suitable DESCRIPTION

You can now update SEO Tags even at a product level. It is very useful when you are looking to reap long-term benefits out of your SEO efforts.

STEP 7: Give suitable PRODUCT SEO DETAILS as shown below

We haven’t limited SEO tags just for your platform, we have now taken it a notch up by providing SEO tags even for your products. Wondering how it could be helpful? It helps you reap long – term benefits out of your SEO efforts. We know you can’t risk a benefit like this!

Adding PRODUCT SEO DETAILS helps to drive more visitors to your product, gives you an edge over the competition.It would also mean that adding up creating product SEO Details can bring growth in sale of the products , and ultimately more traffic for your Online coaching business.

STEP 8: Once given suitable product Seo Details, upload a picture here for PRODUCT SEO

Adding a picture to the Product SEO would mean the image will be picked by FACEBOOK, TWITTER etc. while sharing.

STEP 9: Now you will need to search and link the PRODUCT CATEGORIES.

Dont worry! If you have not categorise PRODUCT then here how you can do it taking the help of this article

Wonderful that you have categorise products and tagged them.

STEP 10: Create a standard Call -To- Action Text.

STEP 11: You need to choose the options from the list as necessary.

NOTE There are circumstances where you would want your learners to try out a particular product’s course before they can buy right. That’s where Trial Access for products comes into the picture. You can set a trial period for a product you wish to sell, the default period being seven days. The learner can try out courses bundled in the product before they buy them.

You can select the classrooms from the list of created classrooms for the trial access.

You can add more classrooms to it by clicking on ADD CLASSROOMS

NOTE : Without classroom creation, you will not be able to create a product. But not a worry ! If you want to really know how to create a classroom, this article can guide you in creating one.

AWESOME! You have created classrooms and also tagged them to the product.

STEP 12: Now click on the Edit option under Pricing to set the pricing for the product

STEP 13; Choose the desired currency from the list of options,

STEP 14: Choose the required payment gateway.

NOTE: Razorpay gateway supports INR currency only by default. Please obtain approvals from Razorpay for additional currency support.

STEP 15: Set the PRICING for the product.

You can now discount on the listed price. It is useful when you want to promote conversion based on impulse behavior

STEP 16: Tag the discount on the listed price here

Who doesn’t love discounts? Discounts are the best way to lure a customer in, it’s the universal truth. You can now provide a discount to your users on the listed price and trust us, it’s the best way to promote conversion based on impulsive behavior.

STEP 17: Now tap to confirm on UPDATE PRICING.

STEP 18: Create the Product Slug.

A slug (Yes, we have a thing for fancy technical terms!) is the piece of the URL that identifies the specific website page you’re on. Simply put, it’s the part of the URL that explains the page’s content. Yes! You can now define your custom URLs for your products. This feature is particularly useful for your SEO.

STEP 19: If you want to limit the number of products, click as shown below

“Overbooking” is a common phenomenon in events like – live classes and webinars or in new age terminology the meeting room capacity is limited. To address this problem, we have aimed at limiting the number of products you want to sell so that you do not have to paint a sorry figure for an over-booked class. You can also genuinely use this feature if you want any product (apart from a live class or webinar) to be limited to users.

STEP 20: Select the number of quantity to limit for the product.

STEP 21: Click on the PUBLISH option

NOTE: Quality Publishing / Tentative Draft: The publish or draft update lets you create a product and keep it in draft stage till you are confident to publish it to your users. It also works as a reverse option where you can unpublish an existing product and take it down from the listing store. Certainly, comes handy when your classroom is at a building stage or when you want to put a halt to new enrolments.

STEP 22: Finally to create the product, confirm by clicking on the CREATE PRODUCT or UPDATE PRODUCT.

After you have created the Product, you can see as it appears:

STEP 23: Now click on the VISIT USER SITE to experience the product from the learners angle

STEP 24: Click on the STORE option to view the created product

STEP 25: Now you can click on the BUY NOW option and get an understanding how the students can purchase your product.

Once clicked on BUY NOW , you can find the discounted price of the product appearing in the screen. Product price at discount will evoke a sense of urgency in students to take the course before an offer runs out of hand.

Scrolling down you will find the tagged classrooms to the product.

If you have put your content on preview and before someone tries to buy your product, they will be in a position to preview the contents of the tagged classrooms and then make a valuable purchase.

Congratulations you have successfully created a Quality Product ! Like this, we would love to see you creating many more Products !

If you need help in integrating RazorPay with EdisonOS, - then you can take the help of this article

Updated on: 21/10/2021

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